EOC WEEK 5; THE BRAND IDEA THE BIG IDEA

In this featured commercial it is a Coca Cola ad that is called "A Classic Love Story". At first watch the first thing that you notice is the amount of diversity in the entire commercial and the amount of ethnic foods that these families are preparing. Coca Cola, Coca Cola Zero and Coca Cola Life are featured as the products in this commercial. This commercial takes place at several families homes, cooking dinner and being around the ones they love in present time. Coca Cola and Food are one of the captions in this commercial as well which symbolizes culture. "Taste the feeling" is one of the slogans for this commercial and it makes so much since because when it states "Taste the feeling" it means taste the feeling of LOVE! With Donald Trump in office there has been so many celebrities, social media, art, culture and more outlets that has stood forward and let the rest of america know that all minorities matter and we will not back down and let him take over our country with hate. But instead spread "Love".

http://www.superbowl-commercials.org/38319.html

http://www.dailyamerican.com/entertainment/videos/super_bowl_commercials/coca-cola-super-bowl-commercial---love-story/youtube_3030e1e0-ec80-11e6-91aa-d736b7c4ffb5.html

http://ew.com/tv/2017/02/05/super-bowl-coke-commercial-inclusion/